Wednesday, January 31

Nike vs. Asics

Most of you will remember the marvelous Nike Freestyle commercials by Wieden+Kennedy (here, here and here). Football, basketball, skateboards, bouncing balls, beats, Ronaldinho...brilliant. Yesterday I came across this. Football, basketball, skateboards, bouncing balls, beats...no Ronaldinho. What seems to be some kind of homage is the new commercial for Asics. So I thought if Asics can take up an old Nike idea and add volleyball, cricket, frisbee, jogging, bmx, tennis, some Eastern European architecture and a ghetto blaster, I could take both and mash them up. And here is the result:

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